The 2nd Second Screen Experience

Learn to incorporate technology, television, and devices for audience engagement

WHEN Tuesday, August 27, 4-5 pm ET - Full Schedule WHERE Online PRICE $49 (or $39 for AvantGuild members - details) Add to Calendar iCal | Outlook Notify me when this is offered again.

Details

As television changes, so does audience and consumer behavior. Over 60 million Americans use their phone or tablet daily while watching TV. With more ways to watch recorded programming and skip over commercials, second screen television technologies are seeing a surge as brands and networks look for new ways to connect with viewers.

In this one-hour webcast, Kevin Arrix, chief revenue officer for Viggle, will talk about how to engage an audience and become part of the viewing experience. He'll explain how Viggle operates as a free second-screen media platform and how you can take advantage of second screen options to increase your brand's exposure. He'll also show you how to make your own TV time more fun.
You’ll learn how to:

• Understand your viewers and how they watch TV now
• Use chat, games, rewards, and other interactive Viggle features
• Keep an audience engaged across multiple screens
• Make a second screen experience into social TV

How this works:

• You'll participate in a live video discussion with an expert speaker who will provide insights, case studies, and real-world examples of strategies that have worked
• You'll have the chance to ask questions and get advice from the speaker in real time
• You'll receive a copy of the speaker's presentation slides and access to a recording of the presentation
• If you can't make it to the live presentation, you can watch the recording for one week after the live broadcast